Membership Tiers
# Membership Tiers
The Co-Op Business Club offers seven membership tiers designed to meet businesses at every stage of growth. The more you invest, the more assistance, audience, and systems you receive.
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## Tier Overview
Current Focus: Starter, Growth, and Agency tiers
| Tier | Monthly Price | Status | Primary Benefit |
|------|---------------|--------|-----------------|
| Newsletter | $1.97/mo | Coming Soon | Online perks only |
| Personal | $19.70/mo | Coming Soon | Individual access + perks |
| Starter | $197/mo | Live | Local Hero Funnel (entry level) |
| Growth | $1,970/mo | Live | Enhanced Local Hero Funnel + expanded support |
| Agency | $19,700/year | Live | Chapter leadership license + revenue share |
| Regional | $19,700/mo | In Development | Multi-chapter leadership |
| National | $197,000/mo | In Development | National network leadership |
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## 1. Newsletter Member - $1.97/month
Status: Coming Soon
For: Individuals exploring the Co-Op's pulse online discount and perks
### What's Included:
- Monthly Co-Op newsletter
- Access to online-only member perks APP
### What's NOT Included:
- Local Hero Funnel
- Chapter event access
- Active community participation
- AI marketing support
Target Audience: Individuals exploring the Co-Op's tier 1 discount and perks
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## 2. Personal Member - $19.70/month
Status: Coming Soon
For: Individuals exploring the Co-Op's members discount and perks
### What's Included:
- Everything in Newsletter tier
- Local chapter event access
- Member perks (travel club, discounts, etc.)
- Co-Op Patron Card
### What's NOT Included:
- Local Hero Funnel
- Business marketing systems
- AI automation
Target Audience: People who think co-op perks are good
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## 3. Starter Member - $197/month
For: Businesses under $5k/month revenue
### What's Included:
- Everything in Personal tier
- Local Hero Funnel (Starter level)
- Marvin AI automation (basic)
- The Pulse content
- Business listing in directory
### Marketing Capacity:
- Entry-level funnel automation
- Basic lead nurture sequences
- Foundational AI support
Target Audience: Solos and small biz wanting to "spark"
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## 4. Growth Member - $1,970/month
For: Businesses generating $5k-50k/month revenue
### What's Included:
- Everything in Starter tier
- Local Hero Funnel (Growth level - enhanced media)
- Advanced Marvin AI automation
- Expanded Pulse monitoring, retargeting and reporting
- Priority community support
- AI strategy session
- Enhanced Black card member perks
### Marketing Capacity:
- Multi-channel funnel automation
- Advanced lead nurture and segmentation
- Comprehensive AI management
- Higher media spend allocation
- More sophisticated audience targeting
Target Audience: Established local service businesses ($500k-$5M annual revenue) ready to scale
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## 5. Agency Member - $19,700/year
For: Marketing professionals or business owners leading a local chapter
### What's Included:
- Everything in Growth tier (same price point)
- Chapter leadership license (transferable)
- 20% revenue share from chapter member fees
- Main Ambassador designation
- Responsibility for chapter success
- Enhanced Co-Op support and resources
- Agency-level training and playbooks
### Revenue Share Model:
- Earn 20% of all membership fees from your chapter members
- Example: 10 Growth members = $1,970 x 10 x 20% = $3,940/month passive income
- License can be sold or transferred
### Responsibilities:
- Lead local chapter growth
- Support chapter members
- Host chapter events
- Maintain chapter quality standards
- Report to Regional/National leadership
Target Audience: Entrepreneurial business owners or marketing professionals ready to build local business communities
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## 6. Regional Member - $19,700/month
For: Leaders managing multiple chapters across a region
Status: [In Development]
### Preliminary Structure:
- Wider Reach & EDDM
- Regional strategy and coordination
- Custom Ambassador Program
More details to be documented as regional model develops
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## 7. National Member - $197,000/month
For: Strategic partners at the national network level
Status: [In Development]
### Preliminary Structure:
- National network leadership
- Strategic direction input
- Highest revenue share potential
- Board-level participation
More details to be documented as national model develops
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## Tier Selection Guide
### "Which tier is right for me?"
Start with Newsletter ($1.97) if:
- You're exploring and not ready to commit
- You want to understand the Co-Op first
Choose Personal ($19.70) if:
- You're an individual, not a business
- You want community and perks without marketing systems
Choose Starter ($197) if:
- Your business makes under $5k/month
- You need basic marketing automation
- You're ready to systematize lead generation
Choose Growth ($1,970) if:
- Your business makes $5k-50k+/month
- You need comprehensive marketing systems
- You're ready to scale aggressively
Choose Agency ($1,970) if:
- You want to lead a local chapter
- You see the revenue potential in building community
- You're committed to chapter success
Higher tiers are by invitation or application as the network expands.
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## Upgrading Between Tiers
Members can upgrade at any time:
- Prorated credit for current month
- Immediate access to new tier benefits
- No downgrade penalties (though recommended to stay at growth tier once started)
Note: Agency Member licenses are limited per chapter (typically 1 Main Ambassador + support ambassadors). Contact regional leadership for availability.
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## The Revenue Principle
"The more you pay, the more you get."
Each tier increase provides:
- More marketing automation
- Greater media spend allocation
- Deeper AI support
- Enhanced community access
- Additional perks and resources
- Revenue share opportunities (Agency+)
This is not price gouging—it's capacity allocation. Higher tiers receive more Co-Op resources, attention, and systems.
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## Related Pages
- [What is the Co-Op?](https://wiki.coopbusinessclub.com/post/what-is-the-coop)
- [How It Works](https://wiki.coopbusinessclub.com/post/how-it-works)
- [Wiki Home](https://wiki.coopbusinessclub.com/post/home)
